Canon's 'Kyosei' Philosophy and Social Responsibility Initiatives
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(Case Code: BECG033) click on the button below, and select the case from the list of available cases:
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Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
| Case Code |
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BECG033 |
For delivery in electronic format: Rs. 400 ;
For delivery through courier (within India): Rs. 400 + Rs. 25 for Shipping & Handling Charges
ThemesCorporate Social Responsibility |
| Case Length |
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13 Pages |
| Period |
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2003 - 2004 |
| Pub. Date |
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2004 |
| Teaching Note |
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Not Available |
| Organization |
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Canon Inc. |
| Industry |
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Photocopier & Camera |
| Countries |
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Japan |
Abstract:
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The case discusses in detail the social responsibility initiatives
undertaken by the Japanese digital imaging equipment giant - Canon Inc.
The
case describes how Canon's corporate philosophy - Kyosei - guided the
company's operations and its behaviour towards its employees, partners,
customers, competitors, environment and the communities in which it
operated.
It elaborates the way in which Canon practiced the principles of Kyosei. By practicing the philosophy, Canon was globally recognised as one
of the most socially responsible corporate citizens.
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Issues:
» Get insights into the principles of Kyosei and the manner in which a
company can succeed by implementing those principles
» Understand the significance of a corporate philosophy to accelerate
the social responsibility initiatives of an organisation
» Learn about the benefits that a company can reap by implementing
Kyosei
» Study the corporate social responsibility initiatives of Canon over
the years, including environmental conservation and community
development efforts
Contents:
Keywords:
Canon, Social responsibility, Kyosei, Global imbalances, Ryuzaburo Kaku,
Canon's environment charter, Globalisation, Environmental conservation,
Ecology conscious management, Canon's code of conduct, Community development
Canon's 'Kyosei' Philosophy and Social Responsibility Initiatives
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